by Kate Pay | 21 Nov 2022 | Articles
The most pervasive loyalty program strategy in the world is the punch and stamp cards model. A member collects punches/stamps for purchases, and after earning enough to complete the card, a reward is unlocked, which is usually a free product, such as a coffee. Paper...
by Federico Couret | 8 Feb 2022 | Loyalty Program Reviews
You’re done for the day, the couch is calling your name and you just can’t be bothered to prepare dinner. You’re craving something, but don’t know what. Pad Thai… maybe a juicy burger, or one of those tasty kebabs you had the other day? You turn on the TV, slump on...
by Federico Couret | 17 Sep 2025 | Articles
For decades, loyalty has been built on an unspoken bargain. Consumers provide data, and in exchange, they expect value. This data bargain, known as value exchange, has evolved dramatically as technology has reshaped the way companies capture, process, and act on...
by Kate Pay | 5 Feb 2025 | Articles
Co-written by Sarah Jarvis from Eagle Eye, and Hunter Murray and Anand Patel from Loyalty & Reward Co Loyalty programs are powerful mechanisms for fostering long-term customer relationships and driving business growth. However, achieving strong Loyalty ROI...
by Kate Pay | 1 Aug 2023 | Guides
When developing a loyalty program strategy, choosing the right loyalty program framework is a critical decision to drive customer engagement and retention. This requires reviewing all of the different types of loyalty program frameworks available. When it comes to...
